Harvest data, mine for insights and synthesize marketing information with our business-ready data visualization and analytics solution, PRECIPICE.
What To Expect
- Instant access to all your data, anytime, without delay
- Availability of business-ready data for ease of exploration and analysis
- Enhancements with generative AI in natural language to identify key optimization opportunities
- The ability to talk to and collaborate with your data – no more waiting around for technical teams to provide answers
- Rapid iteration, decisioning and insights
- One source of truth for all your marketing needs
Approach
- A cost-efficient modern tech stack that provides a full end-to-end analytics solution – from ETL [extract, transform, load] to insights
- Synchronized inputs from the source (Adobe Analytics, GA, Google Ads, Bing, CM360, DV360, TTD, Meta, X, LinkedIn, any publisher and even custom data)
- High priority on cleaning-up and organizing incoming data to be accurate
- AI integrated, increasing speed-to-insight and accelerating decision-making that helps fuel growth